Planned giving is a glaring blind spot in many nonprofit fundraisers’ vision for their fundraising efforts. It’s all too easy to fixate on obtaining gifts now and let the long-term worry about itself—but taking this easy road imperils your organization’s future financial stability.
What You’ll Learn
- The best types of planned gift
- How to identify and approach your best planned giving prospects
- How to talk to donors about planned gifts
- Common myths about planned giving